Photos, video are to be prominent in Twitter search

Nov. 16, 2012

Dive summary:

• Twitter?s change to search results will put top pictures and videos above tweets.
• Searches on phones will now show the tweeted words as a caption over a photo with the photo already displayed instead of the photo needing to be opened.
• The tweets in a search are already personalized, but Twitter will now show why a tweet is personally selected such as a friend favorited or retweeted.

From the article:

It seems like a clever change to make. By using the tweets as captions, the focus remains on what people were primarily sharing ? a picture ? but the tweet itself can also be viewed at the same time.
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Source: http://www.marketingdive.com/news/photos-video-are-to-be-prominent-in-twitter-search/74008/

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